The Artist
“They denied me the door, so I came through the window. Every lock, every barrier — I found another way in.”
Captured branded content for The Pretty Dress Company, a brand Jenny helped elevate to International recognition as their PR Director. Photo shot on Paris rooftop in 2022.
ABOUT THE MUSE
Jenny Rieu is a Parisian-born interdisciplinary visual artist and creative director, working at the intersection of performance, photography, and cinematic storytelling. Over the past twelve years, she has fronted campaigns for Apple Vision Pro, Wacoal, Curvy Couture, Shapermint, and Ulla Popken, establishing herself as a trusted face across both commercial and intimate apparel markets.
Editorial shot in collaboration with Joseff of Hollywood. (2020)
In 2016, she expanded her vision into full creative direction, debuting with a lingerie campaign for Harlow & Fox. Since then, she has crafted narratives for brands including Besame Cosmetics x the Ella Fitzgerald Foundation, Nubianskin, and Jane Woolrich. Her signature merges vintage glamour with contemporary empowerment, creating imagery that evokes character, mood, and story rather than simple product display.
Her work has been recognized by Hello! Magazine, InStyle, Allure, Ebony, Essence, Elle UK, Mic.com and BuzzFeed, with more than ten magazine covers to her name. Ebony Magazine hailed her as one of the “modern Black pin-ups passing the torch,” underscoring her role in preserving and reimagining a legacy too often erased from cultural history.
✦ Express Bio
- 2010 — Cabaret production The Lady in Red in Los Angeles, the birth of her enduring femme fatale persona.
- 2013 — Collaboration with heritage accessories brand Whiting & Davis, her first step into visual storytelling.
- 2014 — Commercial modeling debut in the “Couture for Everybody” campaign for Pinup Girl Clothing, a key stepping stone into fashion and body-positive modeling.
- 2016 — First global lingerie campaign for Harlow & Fox, serving as both model and creative director. In the same year, she founded her first company, Ooh La La PR, cementing her role as both talent and strategist.
- 2017 — First fashion editorial spread in Elements Magazine.
- 2018 — Hosted and created her first body-positive panel at Curve Expo in New York, the world's leading lingerie trade show.
- 2020 — Cameo in the Tina Turner × KYGO music video, directed by Sarah Bahbah.
- 2021 — National cover of Car Kulture Deluxe Magazine.
- 2022 — Creative director, model, and producer for Bésame Cosmetics × Ella Fitzgerald Foundation campaign.
- 2023 — Lead in the global launch campaign for Apple Vision Pro.
- 2025 — Launch of Studio des Muses, her boutique production and PR house, uniting her legacy in modeling, creative direction, and cultural storytelling.
Black Pinups Magazine Cover shot at Austerlitz Paris Station by Chama Chereau.(2014)
✦ Media Authority & Press Features
Jenny's work has been featured in outlets such as Hello! Magazine, InStyle, Allure, ELLE UK, Ebony, Essence, BuzzFeed, Mic.com and Business Wire, with over ten magazine covers to her name. In July 2016, Ebony Magazine recognized her as one of the modern Black pinups “passing the torch,” underscoring her role in preserving and reimagining a legacy too often erased from cultural history.
Hello! | InStyle | Allure | ELLE UK | Ebony | Essence | BuzzFeed | Business Wire
Editorial in Adore Pinup Magazine.(2017)
Allure Magazine – Photographed in a beauty feature with commentary by lingerie authority Cora Harrington, Jenny's presence demonstrated how fuller-figured women can embody glamour with the same sophistication as legacy icons. Her inclusion signaled a subtle but powerful moment for plus-size representation in a space historically dominated by straight-size imagery.
- Millenial Magazine – Featured Jenny in a roundup of vintage fashion influencers bringing Old Hollywood glamour to Instagram. The piece highlights her elegant, curve-celebrating style, noting how her work blends classic retro aesthetics with body-positive messaging and modern confidence.
Lingerie Briefs – Recognized for influencing the lingerie industry and empowering plus-size women, Jenny was celebrated as both a muse and advocate who redefined glamour and representation. The article highlighted her impact as a pioneer reshaping plus-size visibility within lingerie and luxury fashion.
Car Kulture Deluxe Magazine – National cover feature highlighting her unique aesthetic and positioning her as the first plus-size Black model to front the publication.
The Fashion Network – Recognition as creator and host of the first-ever body-positive panel.
Arte Documentary (Pin-up, la revanche d'un s ex symbol) – Appeared as featured talent in the French broadcast piece.
ELLE UK – Featured model in a branded advertising collaboration.
Together, these features underscore Jenny's gift for merging visual storytelling with cultural relevance. They affirm her position as both a muse and a partner of choice for brands seeking to reach style-driven, curve-conscious audiences with authenticity and impact.
ELLEMENTS Magazine – First featured in 2017 (Superstar Issue), debuting in a professional fashion editorial that established her cinematic vintage style.
CONFIRMED BRAND COLLABORATIONS
“Jenny has collaborated with leading global brands through paid partnerships and campaigns, including:”
- Apple Vision Pro – Lead talent in the global launch campaign.
- Ulla Popken – Produced and directed a multi-installment swimwear campaign (photo + video) featured across the brand's official platforms.
- Dita Von Teese Lingerie – Styled and modeled editorial campaigns in partnership with Glamuse, France's largest lingerie e-commerce platform.
- Christine Lingerie – Luxury editorial imagery for couture lingerie and nightwear.
- Jane Woolrich – Custom editorial campaigns for handmade lingerie and nightwear in the UK.
- Shapermint – National TV campaign as the only non-agency talent, later securing a paid media endorsement.
- Curvy Couture Intimates – Campaign and branded content for lingerie across e-commerce and social media.
- Universal Standard – Branded content campaign.
- Bésame Cosmetics – E-commerce and branded content campaigns, including collaboration with the Ella Fitzgerald Foundation.
- Nubian Skin – Branded content and e-commerce campaigns.
- TA3 Swim – Branded content campaign.
- These collaborations span global fashion houses, luxury lingerie, curve-friendly swimwear, prestige beauty, and high-end lifestyle brands—demonstrating a proven ability to deliver elevated, cinematic campaigns across diverse industries.
